Facebook now 19th Most Valuable brand Worldwide
With the much publicized float of Facebook, and the creation of many millionaires and a few Billionaires overnight, Facebook has lifted its ranking to 19th most valuable brand world wide.
Apple, IBM and Google are the top 3 most valuable brands and technology companies have once again dominated the rankings this year.
Reports indicate Apple is the number one brand this year, up 19% from last year and worth nearly $183 Billion. IBM grew 15% to outrank Google for 2nd spot, still worth $107.8 Billion.
What does all of this mean to the humble amongst us? Clearly, it shows the value of technology on a world wide basis, but also the value to small businesses who embrace the use of technology and sale of technology products. Apple is so dominant due to the huge success of the iPhone and iPad, so selling accessories for these brands makes sense.
Getting your business on Facebook also makes sense. The value of these brands does not just happen by accident, but rather due to consumer uptake. If your customers are using these brands, you should be too.