It's not all about the iPhone!
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I was lucky enough to spend 10 days in Japan recently. In fact this was my second trip to Japan. The first time was a skiing holiday, and I have to say, the powder skiing in Japan is as good as they say.
So, this time in Japan was for my Nephews wedding. He and his fiance are both Australian and live here in Australia but have had the opportunity to work in Japan for a few months and obviously love it. That's why about 40 family and friends made the trek to Japan for their tradional Japanese style wedding. What an experience!
Naturally, I couldn't help myself and had to check out the mobile phone scene in Japan. The first thing that struck me whilst travelling on the excellent Japanese rail system was that just about all the younger generation are glued to their mobile phones, staring at the screen sending text, surfing the web, watching film clips, or something. The next thing I noticed was the considerable lack of the Apple iPhone. Honestly, I think I saw about 4, and I saw thousands of Mobiles whilst on the train, bus or even on the street.
So I decided that this needed further investigation. I went to the 2 main Mobile Carriers in Japan, JP DoCoMo and Softbank to check out their range and offers. This was no easy task, as I have next to no Japanese language skills and the very polite and attentive sales staff at these shops had about as much English. The above photos are taken from a very comprehensive catalogue I picked up and show typical handsets on offer. Flip and slide phones are very popular, as is Android based Smart Phones. No iPhone in the catalogue, although one store had a sign out the front stating the iPhone was available on a 24 month contract for 6000 YEN per month (about AU$85). Smart phones are the rage, and Android leads in Japan. There are many brands available, including the popular ones we know like Motorola, HTC, LG and Samsung, but there are also plenty of very good looking smart phones from Sharp, Pantech, Toshiba, and Casio.
What about Prepaid? Well, this is interesting. Unlike Australia, or Hong Kong, Canada, USA, UK, etc, Japan has a distinct lack of Prepaid. Softbank offers one handset for 1050 YEN (AU$150) outright with no credit, and credit is another 600 YEN (AU$85). That was about the only Prepaid Mobile I could find. Only available in a phone shop and credit could only be bought there as well from what I could gather. There was certainly no convenience shops, or the equivalent of a newsagency, etc selling any type of Prepaid Mobile.
When I arrived in Japan I thought I would do the same thing I did in Hong Kong recently, and pick up a Prepaid WiFi to allow me internet access whilst there. Guess what? There is no Prepaid Wifi in Japan! They do offer a Pocket WiFi on 4G. This is very fast at 42 Mps (6 x times our current speed) but is only available on a 24 month contract for 6000 YEN per month (AU$85)
Seems to me there could be a great opportunity for Prepaid Mobile in Japan, but I am sure many others have considered this and there must be a reason that Prepaid is not popular. Maybe the carriers have more than they need on contracts and with 2 major carriers and some 127 million people, I am sure they are doing just fine.
On a good note, the mobile service in Japan proved to be very good whilst roaming, and data speeds were excellent. There are a number of Free WiFi spots to be found and the mobile carriers offer their customers WiFi access just about everywhere, including on public transport.
If you have been to another country and would like to share your expereince, then please do so. I would love to hear about other countries Mobile carriers, service and offers.
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