Yesterday saw the launch of the new Boost Mobile $10 UNLTD offer on Pre-Paid. This offer is targeted towards the youth market, that traditionally use low-denomination recharge as a short term fix until they earn or receive pocket money for their next recharge.
But I also see this as a great product for tourists, who are only in Australia for a week or two at a time. The unlimited calls and txt allow them access to make bookings and call other people they are traveling with and the unlimited access to facebook, twitter and 500MB of data is enough to communicate with family and friends back home, thru status updates and photos on facebook, tweets on twitter and skype video calls, which are all things I like to do when travelling (apart from the tweets).
Boost $10 UNLTD
-UNLIMITED TALK (to any standard national number excluding Pivotel)
-UNLIMITED VOICEMAIL (both deposits and retrievals)
-UNLIMITED TEXT (to any standard national number excluding Pivotel)
-UNLIMITED mobile access to Facebook, LinkedIn, MySpace, Twitter, eBay and foursquare
-PLUS 500MB WEB (Data)
...for 5 days when in Australia
*Value expiry in 5 days and is reset on next recharge, no roll over*
Is internet Wi-Fi surcharges in Australian hotels just a rip off, or is it also an opportunity for local retailers?
Personally I see it as an annoyance for myself, but an opportunity also in the same breath.
I tend to spend at least 70 nights a year in motels and hotels, mostly within Australia, but also overseas during holidays with my wife. The Australian stays are made up of regional trips to visit all our great retailers and also to attend industry conferences, trade shows and awards nights. Some areas are metro visits, but some are also very remote locations.
What 80% of these Australian motel and hotels have in common is NO free access to Wi-Fi internet. Whereas 80% of their counter parts around the world, actually give you free Wi-Fi internet access, where you can skype your loved ones, post photos of your trip to the likes of facebook or myspace, research where you are going to go the next day and even download a movie on your tablet for the upcoming flight, train or bus trip.
I have been to hotels where they have charged as much as $24 a day for internet access in Australia.
With this in mind, it makes sense to be stocking products like our Optus Mobile Broadband that starts at $39 RRP with up to 1GB of data and 30days to use this within. Or even our Optus Wi-Fi mini modem for $89 RRP, that includes up to 6GB of data and can connect up to 5 devices at once. This is plenty of data for doing all those things I spoke of before and with 30 days expiry, is the idea product to sell to tourists.
If you are in a really touristy area, it makes sense to really highlight this type of product for the impulse sale and what better way than with a Optus Mobile Broadband dump bin.
Having done a bit of travelling myself in the past few years, both interstate for work and international for leisure. I am now always on the lookout for a great unlocked handset that suits a traveller’s needs.
Some of the key features I look for are:
- Wifi capable
- Good Camera
- Good Video
- Front Camera for video calls
- Quad Band (works on all Australian and the majority of international networks)
- GPS
- Compact
- Touch Screen
- Email capable
Jenlist has managed to secure a handset that excels at all these features and at an exclusive low price for our valued retailers.
TheUnlocked Nokia C6-01 has a 3.2” touch screen display, with a great 8MP camera. It is a Quad band handset meaning it will work with all the major Australian and international networks. There is also a MP3/4 player and an in built radio to listen to the latest tunes or your own music library.
But the best two features for travellers are the front facing camera, making skype video calls to loved ones back home easy and free Nokia maps. This means you can download a countries map for free before heading overseas. The same feature would cost you $40-$70 per country map from the iTunes or Android market stores, visit a couple of countries on the one trip and you have already saved yourself the price of the handset.
Half price Optus Mobile Broadband, 60% margin on earphones and an Olympus Camera for $99 RRP, These Christmas catalogues include products to suit every ones Christmas wish list.
For every $500 wholesale spent on stock within the Jenlist Christmas Catalogue, you will receive 200 x Consumer Christmas Catalogues.
1. At only $149 RRP it is nearly 1/6 the price of the cheapest new 3G iPad 2 released today in Australia.
2. At 192mm (wide) x 110mm (high), 12.6mm (thick) and only 400grams, its small enough to fit in a suit pocket.
3. It's ready when you are! With 3G access you can browse the internet whenever you want within Optus 3G coverage.
4. Great browsing experience with a 7 inch screen
5. Keep in touch with access to all your favourite social networking sites and ability to make and receive calls and SMS.
6. Does all the things you need - Email, arrange your schedule, take notes and photos.
7. Ebooks, gone are the days of carrying a bag full of books, the Optus My Tab can hold a virtual library of your favourite books for holidays or school.
8. Keep entertained watching movies or playing games.
9. Stream your favourite sports or TV shows in your own back yard.
10. Access to the Android Market with over 100000 apps.
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